Rajeshs 0 0 Uncategorized September 23, 2023 Why People Favor Brands Over Commodities Most entrepreneurs and marketers inherently recognize the significance of establishing strong brands to connect with…Read More
Rajeshs 0 0 Uncategorized September 23, 2023 How to Innovate like Fevicol? Product innovation is similar to virus mutation. One way to approach product innovation is to…Read More
Rajeshs 0 0 Uncategorized September 1, 2023 7 Habits of Highly Effective Marketing Teams Marketing effectiveness is like a well-tuned engine; it propels companies towards their goals without squandering…Read More
Rajeshs 0 0 Uncategorized March 28, 2023 How to be Antifragile using Barbell Strategy At Mindful Marketing, I've recently started offering a new service to my clients - micro-consulting…Read More
Rajeshs 0 0 Uncategorized March 20, 2023 The Curse of Experience: Why Experts Struggle to Innovate and How to Overcome It I always wonder why did no one inside the car industry think of a ride-sharing…Read More
Rajeshs 0 0 Uncategorized March 10, 2023 How Brands can use Investigative Journalism like ‘The Whole Truth’? The Story behind 'The Whole Truth' Picture this: you're at a supermarket looking for a…Read More
Rajeshs 0 0 Uncategorized March 5, 2023 The New Nokia Logo: Just a Facelift or or a Strategic Shift? As a marketing strategy consultant and speaker, I couldn't help but notice the recent buzz…Read More
Rajeshs 0 1 Uncategorized February 20, 2023 12 Ways to Grow your Business – Regardless of the Industry you are in Dear Entrepreneurs and Business owners!! After spending more than 15 years researching and helping clients…Read More
Rajeshs 0 0 Uncategorized February 15, 2023 Bringing Ideas to the Heat: Validating market demand in real-time Why focus groups and surveys are ineffective? Conventional market research methods like focus groups and…Read More
Rajeshs 0 1 Uncategorized January 15, 2023 What Marketers can learn from the popular South Korean band BTS? BTS, also known as the Bangtan Boys, is a South Korean boy band that has…Read More