Rajeshs 0 0 Uncategorized March 28, 2023 How to be Antifragile using Barbell Strategy At Mindful Marketing, I've recently started offering a new service to my clients - micro-consulting…Read More
Rajeshs 0 0 Uncategorized March 20, 2023 The Curse of Experience: Why Experts Struggle to Innovate and How to Overcome It I always wonder why did no one inside the car industry think of a ride-sharing…Read More
Rajeshs 0 0 Uncategorized March 10, 2023 How Brands can use Investigative Journalism like ‘The Whole Truth’? The Story behind 'The Whole Truth' Picture this: you're at a supermarket looking for a…Read More
Rajeshs 0 0 Uncategorized March 5, 2023 The New Nokia Logo: Just a Facelift or or a Strategic Shift? As a marketing strategy consultant and speaker, I couldn't help but notice the recent buzz…Read More
Rajeshs 0 1 Uncategorized February 20, 2023 21 Conventional Ways to Grow your Business – Regardless of the Industry you are in Following a hectic schedule last week, I finally sat down yesterday to finish off a…Read More
Rajeshs 0 0 Uncategorized February 15, 2023 Bringing Ideas to the Heat: Validating market demand in real-time Why focus groups and surveys are ineffective? Conventional market research methods like focus groups and…Read More
Rajeshs 0 0 Uncategorized January 15, 2023 What Marketers can learn from the popular South Korean band BTS? BTS, also known as the Bangtan Boys, is a South Korean boy band that has…Read More
Rajeshs 0 0 Uncategorized January 15, 2023 The Power of Micro and Nano Influencers to build a community driven brand In today's digital age, building a powerful brand is no longer just about creating awareness…Read More
Rajeshs 0 2 Uncategorized January 9, 2023 Good luck, bad luck, who knows? – A story that reveals impermanence One of my clients operates a chain of resorts in South India. Last week, I…Read More
Rajeshs 0 3 Uncategorized December 20, 2022 Think like Martin Luther King to Build a Movement-led Brand. Social movements have a lot to tell us about disrupting a category and building a…Read More